Floyd Mayweather Jr.’s problem was how to force his way against the grain of history into big- time celebrity in an era when being the best boxer in the world no longer automatically qualified him for the A- list. My problem was how to write a magazine profile about a subject who was not inclined to give me anything worth writing about. The two problems and their potential solutions were intimately connected, and together they open up a useful perspective on the larger histories of celebrity and journalism.
Carlo Rotella is the author of October Cities (1998), Good with Their Hands (2002), Cut Time (2003), and, most recently, Playing in Time: Essays, Profiles, and Other True Stories (2012). He contributes regularly to the New York Times Magazine and writes an op-ed column for the Boston Globe. His work has also appeared in the New Yorker and The Best American Essays. He is the director of American studies at Boston College.
Carlo Rotella; Profiling “Money”. Public Culture 1 January 2015; 27 (1 (75)): 7–19. doi: https://doi.org/10.1215/08992363-2798427
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