How have social media changed celebrity and fandom? Using the case study of Marina Abramović, whose 2010 live performance at the Museum of Modern Art catapulted her into celebrity, “Celebrity 2.0” presents four theses about celebrity in order to identify which features of modern celebrity have remained fairly constant for over a century and which have been significantly altered by the advent of digital media.
Celebrity 2.0: The Case of Marina Abramović
Sharon Marcus is Orlando Harriman Professor of English and Comparative Literature and dean of humanities at Columbia University. She is the author of Apartment Stories: City and Home in Nineteenth-Century Paris and London (1999) and of the prize-winning Between Women: Friendship, Desire, and Marriage in Victorian England (2007). She is currently completing a book on theatrical celebrity in the nineteenth century.
Sharon Marcus; Celebrity 2.0: The Case of Marina Abramović. Public Culture 1 January 2015; 27 (1 (75)): 21–52. doi: https://doi.org/10.1215/08992363-2798331
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