Abstract
“Myanmar is telling Asia ‘we are coming back!’ This is the time. Watch out! We are coming back. After the SEA Games, we will host ASEAN [Association of Southeast Asian Nations]. Big things are happening in our country.” “Kyaw,” an amiable rig coordinator in his early thirties, was relaxing on the ground drinking beer with his wife, passing the time prior to Myanmar's opening men's football match of the 2013 Southeast Asian or SEA Games. Fifteen days later—after a glorious opening ceremony, a slew of gold medals, and a celebratory closing ceremony—his assessment seemed prescient. The government newspaper, The New Light of Myanmar, boasted: “With the honor of hosting the Games that returned to the country after a 44-year long wait, Myanmar successfully hosted the biggest regional sporting event.” Thailand's Nation concurred: “The country failed to overhaul Thailand as overall winners, but its symbolic triumph as host was far more important.” “Myanmar has basked in its host status and a rare moment in the international limelight after years in isolation under military rule,” declared Agence France-Presse in a widely syndicated article. “Some local and international observers thought Myanmar could not host the SEA Games. They were wrong,” boasted triumphant presidential spokesman U Ye Htut.
