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Journal Article

The Politics and Strategy of Industry Self-Regulation: The Pharmaceutical Industry's Principles for Ethical Direct-to-Consumer Advertising as a Deceptive Blocking Strategy

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Denis G. Arnold, James L. Oakley
J Health Polit Policy Law (2013) 38 (3): 505–544.
DOI: https://doi.org/10.1215/03616878-2079496
Published: 01 June 2013
...Denis G. Arnold; James L. Oakley As the pharmaceutical industry lobbies European regulators to permit direct-to-consumer advertising (DTCA) of prescription drugs in the European Union, we found that five leading companies violated industry-developed and -promulgated standards for ethical...
View articletitled, The Politics and Strategy of Industry Self-Regulation: The Pharmaceutical Industry&#x27;s Principles for Ethical <span class="search-highlight">Direct</span>-to-<span class="search-highlight">Consumer</span> <span class="search-highlight">Advertising</span> as a Deceptive Blocking Strategy View PDF for article titled, The Politics and Strategy of Industry Self-Regulation: The Pharmaceutical Industry&#x27;s Principles for Ethical <span class="search-highlight">Direct</span>-to-<span class="search-highlight">Consumer</span> <span class="search-highlight">Advertising</span> as a Deceptive Blocking Strategy
Journal Article

Self-Regulation in the Pharmaceutical Industry: The Exposure of Children and Adolescents to Erectile Dysfunction Commercials

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Denis G. Arnold, James L. Oakley
J Health Polit Policy Law (2019) 44 (5): 765–787.
DOI: https://doi.org/10.1215/03616878-7611647
Published: 01 October 2019
...Denis G. Arnold; James L. Oakley Abstract Context: Spending on direct-to-consumer advertising (DTCA) for prescription pharmaceuticals has risen to record levels, five times as much as in 1996 in inflation-adjusted dollars. Major health care provider organizations have called for additional...
FIGURES | View All (4)
View articletitled, Self-Regulation in the Pharmaceutical Industry: The Exposure of Children and Adolescents to Erectile Dysfunction Commercials View PDF for article titled, Self-Regulation in the Pharmaceutical Industry: The Exposure of Children and Adolescents to Erectile Dysfunction Commercials
Journal Article

Arrow's Concept of the Health Care Consumer: A Forty-Year Retrospective

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Frank A. Sloan
J Health Polit Policy Law (2001) 26 (5): 899–912.
DOI: https://doi.org/10.1215/03616878-26-5-899
Published: 01 October 2001
... Law Review 34 (1): 1 -23. Kenkel, Donald S. 2000 . Prevention. In Handbook of Health Economics , vol. 1B , ed. Anthony J. Culyer and Joseph P. Newhouse. Amsterdam: Elsevier. Lancet. 2000 . Experimenting with Direct-to-Consumer Advertising. Lancet 356 (9230): 607 -608. Ledley, Robert S...
View articletitled, Arrow&#x27;s Concept of the Health Care <span class="search-highlight">Consumer</span>: A Forty-Year Retrospective View PDF for article titled, Arrow&#x27;s Concept of the Health Care <span class="search-highlight">Consumer</span>: A Forty-Year Retrospective
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Figure 1 Direct-to-consumer media spending for erectile dysfunction (ED) category and Viagra and Cialis brands (in US$ millions): 2010–17.

Direct-to-consumer media spending for erectile dysfunction (ED) category an...

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in Self-Regulation in the Pharmaceutical Industry: The Exposure of Children and Adolescents to Erectile Dysfunction Commercials > Journal of Health Politics, Policy and Law
Published: 01 October 2019
Figure 1 Direct-to-consumer media spending for erectile dysfunction (ED) category and Viagra and Cialis brands (in US$ millions): 2010–17. Source : Kantar Media 2017 . Notes : Levitra ceased extensive marketing efforts in early 2010 and is thus not represented on this chart. Beginning More
Journal Article

Federal Trade Commission Regulation of Food Advertising to Children: Possibilities for a Reinvigorated Role

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Michelle M. Mello
J Health Polit Policy Law (2010) 35 (2): 227–276.
DOI: https://doi.org/10.1215/03616878-2009-051
Published: 01 April 2010
...Michelle M. Mello Growing awareness of the role that food and beverage advertising plays in the epidemic of childhood obesity has prompted calls for stricter oversight of advertising practices. The food and beverage industries have taken voluntary steps in this direction, but many commentators have...
View articletitled, Federal Trade Commission Regulation of Food <span class="search-highlight">Advertising</span> to Children: Possibilities for a Reinvigorated Role View PDF for article titled, Federal Trade Commission Regulation of Food <span class="search-highlight">Advertising</span> to Children: Possibilities for a Reinvigorated Role
Journal Article

Advertising and the Health Care Professions

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Paul N. Bloom, Ronald Stiff
J Health Polit Policy Law (1980) 4 (4): 642–656.
DOI: https://doi.org/10.1215/03616878-4-4-642
Published: 01 August 1980
... earlier, there is already a substantial amount of health-related information being directed at consumers. Thus, advertising by health care professionals should constitute only a small addition to this information and should produce only a slight increase, if any, in hypochondria. Effect...
View articletitled, <span class="search-highlight">Advertising</span> and the Health Care Professions View PDF for article titled, <span class="search-highlight">Advertising</span> and the Health Care Professions
Journal Article

Medical Authority and the Culture of Rights

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Sydney A. Halpern
J Health Polit Policy Law (2004) 29 (4-5): 835–852.
DOI: https://doi.org/10.1215/03616878-29-4-5-835
Published: 01 October 2004
... . Understanding the Effects of Direct-to-Consumer Drug Advertising . Menlo Park, CA: Henry J. Kaiser Family Foundation. Holmer, Alan F. 1999 . Direct-to-Consumer Prescription Drug Advertising Builds Bridges between Patients and Physicians. Journal of the American Medical Association 281 : 380 -382. Katz...
View articletitled, Medical Authority and the Culture of Rights View PDF for article titled, Medical Authority and the Culture of Rights
Journal Article

State Dental Practice Acts: Implications for Competition

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Douglas A. Conrad, Marie L. Emerson
J Health Polit Policy Law (1981) 5 (4): 610–630.
DOI: https://doi.org/10.1215/03616878-5-4-610
Published: 01 August 1981
... theory in combination suggest that restrictions on advertising typically result in increased prices, little or no effect on quality, In thisand light, an increase in consumer search costs. 7 the burden of proof ought to rest on those who favor restrictions on professional advertising...
View articletitled, State Dental Practice Acts: Implications for Competition View PDF for article titled, State Dental Practice Acts: Implications for Competition
Journal Article

Competition in the Health Sector: A Historical Perspective

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Ronald C. Lippincott, James W. Begun
J Health Polit Policy Law (1982) 7 (2): 460–487.
DOI: https://doi.org/10.1215/03616878-7-2-460
Published: 01 April 1982
..., Policy and Law have formed barriers to free entry into the health market. Bans against advertising have interfered with the “free market” assumption of “con- sumer sovereignty By imposing a barrier on consumer acquisition of information about the services of alternative health providers...
View articletitled, Competition in the Health Sector: A Historical Perspective View PDF for article titled, Competition in the Health Sector: A Historical Perspective
Journal Article

The Effects of Health Care Advertising

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Sherman T. Folland
J Health Polit Policy Law (1985) 10 (2): 329–345.
DOI: https://doi.org/10.1215/03616878-10-2-329
Published: 01 April 1985
..., and considers both theory and evidence on the effects of advertising on prices, profits, quality. utilization, and innovation. The last decade has witnessed a new development in health care, the advent of consumer advertising. Once Federal Trade Commission rules and Supreme Court decisions had...
View articletitled, The Effects of Health Care <span class="search-highlight">Advertising</span> View PDF for article titled, The Effects of Health Care <span class="search-highlight">Advertising</span>
Journal Article

Assessing the Content of Television Health Insurance Advertising during Three Open Enrollment Periods of the ACA

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Colleen L. Barry, Sachini Bandara, Kimberly T. Arnold, Jessie K. Pintor, Laura M. Baum ...
J Health Polit Policy Law (2018) 43 (6): 961–989.
DOI: https://doi.org/10.1215/03616878-7104392
Published: 01 December 2018
... have also learned about new insurance options available under the ACA through other sources, including political advertising, news media coverage, social media, and direct outreach efforts by brokers, navigators, and consumer advocates. References Ball-Rokeach Sandra J. , and DeFleur...
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View articletitled, Assessing the Content of Television Health Insurance <span class="search-highlight">Advertising</span> during Three Open Enrollment Periods of the ACA View PDF for article titled, Assessing the Content of Television Health Insurance <span class="search-highlight">Advertising</span> during Three Open Enrollment Periods of the ACA
Journal Article

A Case Study in the Politics of Free-Market Health Care

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James W. Begun, Ronald C. Lippincott
J Health Polit Policy Law (1982) 7 (3): 667–685.
DOI: https://doi.org/10.1215/03616878-7-3-667
Published: 01 June 1982
... of “corporate practices” as a competitive element within the vision care delivery system. Bans against optometric advertising are also an obstacle to the free market because advertising is a technique for conveying information to consumers. While recent U.S. Federal Trade Commission and court rulings...
View articletitled, A Case Study in the Politics of Free-Market Health Care View PDF for article titled, A Case Study in the Politics of Free-Market Health Care
Journal Article

Generic Drug Names and Social Welfare

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Félix Lobo, Roger Feldman
J Health Polit Policy Law (2013) 38 (3): 573–597.
DOI: https://doi.org/10.1215/03616878-2079505
Published: 01 June 2013
... One Proton Pump Inhibitor to Another: The Effect of Direct-to-Consumer Advertising.” Clinical Therapeutics 27 , no. 9 : 1478 – 87 . Hellström J. Rudholm N. . 2010 . “Uncertainty in the Generic versus Brand Name Prescription Decision.” Empirical Economics 38 , no. 3 : 503...
View articletitled, Generic Drug Names and Social Welfare View PDF for article titled, Generic Drug Names and Social Welfare
Journal Article

Health Care as a (Big) Business: The Antitrust Response

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Clark C. Havighurst
J Health Polit Policy Law (2001) 26 (5): 939–956.
DOI: https://doi.org/10.1215/03616878-26-5-939
Published: 01 October 2001
...-purpose” defense was its emphasis on the dif- ficulty consumers have in evaluating professional advertising. Indeed, the CDA opinion is the most explicit one to date that embraces the notion that professional self-regulation may directly restrain competition yet...
View articletitled, Health Care as a (Big) Business: The Antitrust Response View PDF for article titled, Health Care as a (Big) Business: The Antitrust Response
Journal Article

Promotion of Tobacco Products: Issues and Policy Options

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Kenneth E. Warner, Virginia L. Ernster, John H. Holbrook, Eugene M. Lewit, Michael Pertschuk ...
J Health Polit Policy Law (1986) 11 (3): 367–392.
DOI: https://doi.org/10.1215/03616878-11-3-367
Published: 01 June 1986
...- quired manufacturers of heavily advertised nontobacco consumer products. Re- cent examples, noted above, include R. J. Reynolds’ merger with Nabisco and Philip Moms’ acquisition of General Foods. Both resultant corporations will spend in excess of $1 billion in advertising annually. A more direct...
View articletitled, Promotion of Tobacco Products: Issues and Policy Options View PDF for article titled, Promotion of Tobacco Products: Issues and Policy Options
Journal Article

Impact of Issue Advertisements and the Legacy of Harry and Louise

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Mollyann Brodie
J Health Polit Policy Law (2001) 26 (6): 1353–1360.
DOI: https://doi.org/10.1215/03616878-26-6-1353
Published: 01 December 2001
...Mollyann Brodie 2001 by Duke University Press 2001 Aday, Sean. 2000 . Issue Advocacy Advertising during the Early 1999–2000 Election Cycle . Report issued by the Annenberg Public Policy Center of the University of Pennsylvania, 17 March(retrieved 28 April 2001 from http://appcpenn.org...
View articletitled, Impact of Issue <span class="search-highlight">Advertisements</span> and the Legacy of Harry and Louise View PDF for article titled, Impact of Issue <span class="search-highlight">Advertisements</span> and the Legacy of Harry and Louise
Journal Article

When Health Policy Is the Problem: A Report from the Field

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Bruce Spitz, John Abramson
J Health Polit Policy Law (2005) 30 (3): 327–366.
DOI: https://doi.org/10.1215/03616878-30-3-327
Published: 01 June 2005
.... content.healthaffairs.org/cgi/reprint/hlthaff.w3.317v1 . Holmer, A. F. 1999 . Direct-to-Consumer Prescription Drug Advertising Builds Bridges between Patients and Physicians. Journal of the American Medical Association 281 : 380 -382. Horton, R. 2001 . Lotronex and the FDA: A Fatal Erosion of Integrity. Lancet...
View articletitled, When Health Policy Is the Problem: A Report from the Field View PDF for article titled, When Health Policy Is the Problem: A Report from the Field
Journal Article

The Popeye Principle: Selling Child Health in the First Nutrition Crisis

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Laura Lovett
J Health Polit Policy Law (2005) 30 (5): 803–838.
DOI: https://doi.org/10.1215/03616878-30-5-803
Published: 01 October 2005
... children as individual consumers. For an interpretation of the role of consumerism in community identity, see Mark Schlesinger’s discussion of the Townsend movement (Schlesinger 1997). 15. Advertisement from Printer’s Ink, January 20, 1916, as quoted in Jacobson 2004: 16. 818 Journal of Health...
View articletitled, The Popeye Principle: Selling Child Health in the First Nutrition Crisis View PDF for article titled, The Popeye Principle: Selling Child Health in the First Nutrition Crisis
Journal Article

The Second Public Health Revolution: A Critical Appraisal

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Deane Neubauer, Richard Pratt
J Health Polit Policy Law (1981) 6 (2): 205–228.
DOI: https://doi.org/10.1215/03616878-6-2-205
Published: 01 April 1981
.... Examination of the advertiser’s message reveals that the objective of selling outweighs, to the point of defrauding, the objective of providing information. Consumers are left to make empty choices. They cannot know enough to make substantive distinctions between apparent options. We have...
View articletitled, The Second Public Health Revolution: A Critical Appraisal View PDF for article titled, The Second Public Health Revolution: A Critical Appraisal
Journal Article

Marketing Opioids to Veterans and Older Adults: A Content Analysis of Internal Industry Documents Released from State of Oklahoma v. Purdue Pharma LP, et al.

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Hanna Yakubi, Brian Gac, Dorie E. Apollonio
J Health Polit Policy Law (2022) 47 (4): 453–472.
DOI: https://doi.org/10.1215/03616878-9716712
Published: 01 August 2022
... . https://www.industrydocuments.ucsf.edu/docs/lfhg0230 . Church Fred . 2015 . “ Direct-to-Consumer Pharmaceutical Advertising: When to Use Branded versus Unbranded Campaigns .” Ipsos, February 25 . https://www.ipsos.com/en-us/knowledge/consumer-shopper/direct-consumer-pharmaceutical...
View articletitled, Marketing Opioids to Veterans and Older Adults: A Content Analysis of Internal Industry Documents Released from State of Oklahoma v. Purdue Pharma LP, et al. View PDF for article titled, Marketing Opioids to Veterans and Older Adults: A Content Analysis of Internal Industry Documents Released from State of Oklahoma v. Purdue Pharma LP, et al.
Includes: Supplementary data