...Nicholas Hudson This essay challenges the paradigm that depicts Whigs as progressive champions of free-market economics doing battle against the land-based and regressive economic policies of the Tories. Particularly in the period after the Glorious Revolution, Tory economic writers such as Charles...

..., a “trumping exer- cise” that Richardson himself would later repeat (74 – 75, 82). The claim that this exercise contributed to the “commercialized, market-led, innovative, or hybridizing print culture” of the “modern age” is somewhat less compellingly made, especially given the previous chapter’s claims...

... University Press 2023 John Boyle collaboration professional network commercial market instrumental In the front matter of Charlotte Lennox's 1759 translation of The Greek Theatre of Father Brumoy from the French, the following paragraph appears on a page by itself under the title...

... in terms of Bell’s model of serial publication not only helps us to understand that canon forma- tion “is intimately involved with the dynamics of developing a commercial market for literature as a commodity.” It also exemplifies how a canon — ​a constructed narrative of cultural capital, excellence...

...,” and that Macpherson’s “application of ‘pos- sessive individualism’ and a market society model of capitalism to Locke’s political ideasis inadequate and even seriously misleading.” In the same year, James Tully published A Discourse of Property, which, just as compre- hensively as Dunn’s classic work, is devoted...

... the virtue of their unambiguous commercialism. Publishers were unencumbered by the kinds of motivations typically assigned to authors, and they designed editions of past works for no reason except to incite the desires of book-­buyers. Thus, changes in the way booksellers chose to market the classics...

... is not so much a contribution to the field, as a historiographical event. The Silent Rhetoric of the Body tells a fascinating story. In the early eigh- teenth century, a newly commercialized business of undertaking started to multiply and debase the traditional imagery of death that characterizes...

... of a marketing strategy to stimu- late interest incrementally, but it is also an ideological tactic designed to cultivate loyalty to a developing political program. The first Proposal is an openly polemical document that conflates the language of commercial competition with that of political opposition. Citing...

... of poems and plays with legal terms of subscription for commercial enter- prises), can offer insights into the compiler’s aims and can shed light on the kinds of reading practices that made sense of the resulting melange. Similarly, an awareness of the interaction of “high” and “low” or “official...

..., these stories strengthened the commercial market for both mainstream and alternative venereal remedies—a dubi- ous accomplishment, since no remedy from the eighteenth century actu- ally cured the pox. Other tales were more pernicious. At the beginning of the sixteenth century, origin stories already laid...

... civic achievement or personal wealth? Does the aesthetic form properly reflect the historical con- tent? Who decides? Is monumentality a commodity, something that can be bought and sold like tea or sugar, or something else entirely, something that can and should resist commercial markets...

..., their forms, and how they were used in the seventeenth and early eighteenth centuries. Then I will look at their appropriation and commercialization during the second half of the eigh- teenth century to demonstrate how the marketing of pyrotechnical dis- Sparks...

... fully emerged by the middle part of the eighteenth century. Agnew defines commercialism and theatricality as “abstracted properties” and argues that a more fluid market, with its timeless and fleeting elements, comes to replace a theater situated within specific material practices.3 As Natasha...

... eigh- teenth-century women writers has tended to privilege a metropolitan model of female authorship. The emphasis has been on the woman writer’s rela- tion to an increasingly commercialized literary marketplace centered in London, and many feminist scholars have...

... prostitution and authorship.3 Now Laura Rosenthal (no relation to Margaret) engages a mass of texts about women and men who sell sex, but shifts the emphasis from the sex to the selling. She is interested in the way writers understood the commercial- ization of what should, in theory (whose theory...

... for the domestic market by replacing Dutch-language captions and references with appropriate English substitutes. Equally importantly, Het groote tafereel furnishes the richest, most concentrated extant compendium of the literary, satirical, and rhetorical resources deployed internationally to mock...

... from one being for another” with a discussion of tooth transplantation in eighteenth-century England, a choice that reminds us that though we tend to think of the sale of kidneys on the black market and the popularity of reality television shows such as ABC’s “Extreme Makeover” as products...

..., on the role chapmen played in distributing calicoes and cottons to lower-class households in rural England and Scotland. Speaking of fashion changes in the second half of the century, Neil McKendrick, in “Commercialization,” also emphasizes the popular market for new trends (43). Drawing on account...

... with an anonymous text may have been partly created by the liter- ary market, whereby the reader was asked to decide if the text was a true account or a work of fiction.6 Perhaps more compelling than the individual cases of canonical works offered to the public anonymously or pseudonymously is the sheer...

... materials and large markets but also captive spaces for experiments in property relations, law, civil administration, military capa- bility and tactics, and international commercial systems. Empire, that is, was the crucible of British and European modernity, and those who were ruled provided...