This article reframes fisheries sustainability as a matter of production and consumption. It argues that only a more-than-human approach that takes seriously the entanglement of all oceanic entities—fish, fishers, water—can tackle the sustainability of fish. In order to bring this to fruition, an affective oceanic habitus needs to be mobilized. Drawing on cultural references to the entanglement of humans and oceans, this article attempts to model what such affective habitus might entail.

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