Alan Alda has an important legacy not only as an actor but also as a feminist activist. This article reexamines his star text from the perspective of his political work as a vocal and very public supporter of the Equal Rights Amendment in the 1970s, as well as explores why his name has become a culturally accepted shorthand for weak and failed masculinity. Putting these two elements into discussion, this history of Alda's politics and stardom suggests that his efforts toward equality may have always had more in common with “men's movement” philosophies than with breaking down hegemonic gender power and patriarchal social structures.

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