... marketing social media digital platforms platformization idol industry ...

... “IDOL” gugak cultural policy performance music industry ...

...-Pop idols and fans on social media, and the innovation of new forms of digital performance and art. The author looks at the case study of BTS to track how these new forms have developed. marketing social media digital platforms platformization idol industry ...

... K-Pop history K-Pop industry idol system Hallyu ...

... as a gender category unto himself. Lee tracks the emergence of the flower boy aesthetic in Asia, with attention to how the South Korean idol industry and BTS, in particular, links it with luxury brand identification and desire. Images of Jimin, as the personification of this emergent racial, classed...

... idol system and industry practices, including its roots in Japan. The introduction also contextualizes the issues of race and anti-Blackness in K-Pop within a complex regional colonial history and South Korea’s fraught relationship with the United States. Finally, the introduction provides an overview...

... between K-Pop idols and fans on social media, and the innovation of new forms of digital performance and art. The author looks at the case study of BTS to track how these new forms have developed. marketing social media digital platforms platformization idol industry When a series of BTS...

... cultures are a significant part of the band’s global success story and reflects broader trends of cultural promotion within the K-Pop industry. “IDOL” gugak cultural policy performance music industry ...

... himself. Lee tracks the emergence of the flower boy aesthetic in Asia, with attention to how the South Korean idol industry and BTS, in particular, links it with luxury brand identification and desire. Images of Jimin, as the personification of this emergent racial, classed, and gendered persona...

... incorporating elements of Korean traditional music and dance cultures are a significant part of the band’s global success story and reflects broader trends of cultural promotion within the K-Pop industry. “IDOL” gugak cultural policy performance music industry In “Hustlin’ Until Dope: How...