... This chapter explores the ubiquitous travel diaries and video travelogues by Korean Wave ( hallyu ) stars, including Choi Ji-woo’s if (2005), Bae Yong-joon’s A Journey in Search of Korea’s Beauty (2009), and So Ji-sub’s Road (2010). It regards this phenomenon as epitomizing the core logic...

... The introduction examines hallyu cinema , a term the book uses to differentiate a specific group of films that is informed by the dominant characteristics of the larger hallyu (Korean Wave) phenomenon. It looks at how aspects of South Korean popular cinema were slowly adapted according...

... K-Pop history K-Pop industry idol system Hallyu ...

... hallyu Korean Wave East Asian cultural regionalism soft power film tourism ...

... and musical traditions that have shaped the emergence of K-Pop and BTS’s place in the idol pantheon. It provides historical context for the development of youth culture in South Korea that coincides and fuels the rise of Hallyu , or the Korean Wave. The introduction also tracks the development of the K-Pop...