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Advertising Diversity: Ad Agencies and the Creation of Asian American Consumers

By
Shalini Shankar
Shalini Shankar

Shalini Shankar is Associate Professor of Anthropology and Asian American Studies at Northwestern University. She is the author of Desi Land: Teen Culture, Class, and Success in Silicon Valley, also published by Duke University Press.

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Duke University Press
ISBN electronic:
978-0-8223-7561-6
Publication date:
2015

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